About TechPad

I run TechPad, a HubSpot Solutions Partner based in Canada. My work sits where HubSpot meets the rest of a business: the ERP that holds the real inventory, the old CRM with years of history, the ad platforms whose numbers never match the reports, and the automation that has to run every night without anyone watching.

Most of my projects connect HubSpot to something else. That has meant ERP and accounting systems like NetSuite, Business Central and QuickBooks, e-commerce on Shopify, the Google and Microsoft tools teams live in, Slack, and AI models such as Anthropic’s Claude running inside automation. When a system has no API, I design around it rather than declare it impossible.

What I’ve built

• A Highrise to HubSpot migration of 16,042 contacts and 97,558 emails, every one associated and on its original date. Write-up
• An ERP on top of HubSpot for a retailer whose legacy system had no API: 5 custom objects, 81 properties, 11 n8n workflows. Write-up
• Order placement with live inventory inside HubSpot deal records. Write-up
• An attribution audit that reconciled ad spend to within 0.04% and found where the data was actually wrong. Write-up

How I work

• Evidence over opinion. I reconcile against the source before saying what’s broken.
• Re-runnable builds. Imports, provisioning and syncs are scripted and keyed on IDs, so they can run again safely.
• Plain handover. You get documentation of what was built and why, not a black box.
• Honest scope. If an off-the-shelf connector or a native HubSpot feature does the job, I’ll say so.

Get in touch

Email ali.ismail@techpad.ca, book a call, or find me on LinkedIn.